Rejoining Adobe

My news and first post here is that I’m returning to Adobe later this month; I will be joining the Platform Evangelism team, alongside Mike Downey, Kevin Hoyt, Daniel Dura and Ryan Stewart. I will be based primarily in Europe, with the aim of engaging with designers, developers, agencies and organisations on Adobe’s platform technologies, including Flash Player, Flex and the Adobe Integrated Runtime (AIR).

Having worked at Macromedia, then Adobe until November last year, some will remember that I made the decision to move to Microsoft. When talking about the move I wrote “The software industry is a small world and it’s not uncommon for people to move between the likes of Microsoft, Adobe, Google and Apple”. Needless to say I wasn’t anticipating on moving again quite so quickly.

From the outset, I found my colleagues within Microsoft to be genuinely passionate about improving the computing experience and creating compelling software products. In particular, the product team lead by Forest Key and the group of User Experience evangelists within DPE will undoubtedly make a significant impact on the next generation of web and desktop experiences, through the tools and runtimes that Microsoft is delivering.

Microsoft is however an organisation with 70,000+ employees and a hugely diverse set of products and priorities, of which User Experience and Rich Internet Applications is, comparatively, a fledging operation. When I learned about the Platform Evangelist role at Adobe and was considering this in relation to my role within Microsoft it really came down to a question of “Where do I feel I can make the greater impact?” both on a personal level and when working with designers, developers and customers so as to have an impact on the industry and the applications/services that people will use in the future.

As I have continued to follow Adobe’s progress I have been impressed by the level of investment that is being made in the Adobe Integrated Runtime (AIR), the Platform Evangelism team and in events such as the onAIR tour and MAX. Adobe is really focusing on engaging with the community and want to ensure that the Platform Evangelism team has a worldwide reach. Europe is a key region for Adobe and I’ve been asked to lead on the efforts here to engage with developers, partners and customers on our platform technologies.

You’ll have already seen that MAX is coming to Europe for the first time this year and that’s just the start – I’ll be working with the US and European teams to make sure we’re out across Europe talking about Adobe’s platform and listening to feedback as we continue to build out future versions of Flex, AIR, Adobe Reader and Flash Player.

Hopefully there will be plenty of opportunities for us to connect in person; I’m already planning to be at Deconstruct in Brighton, MAX in Chicago, FOWA in London, MAX Europe in Barcelona and Flash on the Beach in Brighton; additionally I hope to join parts of the Creative License tour and be at future LFPUG and Flex usergroup meetings in the UK and at others across Europe over the coming months. Come and say hello and be sure to tell me about cool Flex and AIR apps that you’re building!

It’s been fantastic to see the vision that many of us have had for Rich Internet Applications actually become reality over the last twelve months; with the upcoming release of Flex 3 and the Adobe Integrated Runtime, alongside continuing product developments from Microsoft, OpenLaszlo, Sun and others it will certainly continue to be an interesting and inspiring area in which to work.

Upon moving to Microsoft last year I wrote “competition is good for everyone and hopefully the resulting tools and platforms that designers and developers use will enable the next generation of web and desktop experiences to be richer and more engaging than ever before.”

My goal remains constant: making experiences richer and more engaging than ever before – I feel that at Adobe I’ll be better positioned to help make this happen.

I look forward to talking to you via email, IM, twitter or in person over the coming months so that together we can realise that vision.

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24 Responses to Rejoining Adobe

  1. Andy Allan says:

    Nice to see you back in the Adobe world… a think a little trip up to Edinburgh would do you good.

  2. Hi Andrew,

    Great to have you back in Adobe world….Microsoft might be silver..AIR is definitely Gold 😉 Hope we can see you at a European mainland usergroup event soon 🙂

  3. Pete says:

    Best of luck Andrew! See you around soon I hope 🙂

  4. Mike Downey says:

    It’s great to have you back, Andrew! We’re all looking forward to seeing you next week.


    Mike Downey, Adobe

  5. Jon Harris says:

    Hey Andrew, as ever, it was fun working with you 🙂

    Good luck back at Adobe, and look forward to catching up at one of the numerous events we’ll both be attending!

    Cheers, Jon

  6. DannyT says:

    Congratulations on the new role Andrew. Busy year it seems!

  7. Barry Frost says:

    Congratulations on the new job. I’m glad Adobe UK/Europe now has someone like you to promote over here. I’m looking forward to having you visit us with your Adobe hat on instead!

  8. Welcome back Andrew – was shocked to hear you’d left in the first place. Nice to see where your heart really lies. 🙂

    Cheers
    Rich

  9. Tink says:

    Good news for Europe and the UK

  10. Richard Oren says:

    Right on – Great news! Great to have you back. You must be stoked to be able to work with such an awesome crew. Good luck!

    Rich

  11. Welcome back mate; look forward to working with you again.

    Glad you’re back, having finally seen the Silverlight…..

  12. Hey Steven – I knew you wouldn’t be able to resist that one 😉

  13. Jon, Pete – thanks for your comments; it was a pleasure working with both of you. No doubt I’ll see you soon at MIX, MAX, FOWA or FOTB 🙂

  14. Andrew,

    Regardless if you are at at Adobe or Microsoft you’re a fantastic evangelist for design and the RIA space. I wish you best of success in advancing the profession of design and evangelizing the value of rich platforms for designers, developers and end users. Take care.

    Chris Bernard, User Experience Evangelist, Microsoft

    PS I’ll buy you a pint when you’re in Chicago at Adobe Max. 🙂

  15. Ian Brooks says:

    Congratulations Andrew. You have certainly come along way since I knew you at Jones.

    Kindest Regards
    Ian B

  16. Hi Andrew,
    All the best, there’s so many exciting things coming from Adobe right now it’s quite simply the best time in RIA history.
    Look forward to seeing you at various LFPUGs and FOTBs in the near future!

  17. Scott Barnes says:

    sellout! heheh

    congrats on your move dude. i guess that means no more “scotts insights” list for you… (that could be a good thing i guess).

    anywho, have fun and i enjoyed our rant sessions!


    Scott Barnes
    RIA Evangelist
    Microsoft

  18. Thanks for the comments everyone!
    Richard L – will have to miss this month’s LFPUG as I’m in San Francisco, but will definitely be at future meetings. Shame as well, as I know Mike Jones is speaking this month.
    Richard O – Definitely excited to be working with such a great group of guys… it’s going to be fun 🙂
    Barry – will catch up with you soon; looking forward to seeing what you and the team are up to!
    DannyT – yes, it’s been an interesting year! Will be in touch when I get back from San Francisco.
    Owen – want to come out to European user group meetings as soon as I can. Will drop you an email soon!
    Andy – planning to be in Edinburgh in October 🙂
    Scott – keep mixing things up @ MSFT. It was brief, but fun 😉 Catch you soon…
    Ian – wow, that was a long time ago! Great to hear from you.
    Chris – thanks for the kind words. Look forward to seeing you at MAX.
    Cheers, Andrew.

  19. Hey Andrew,

    Welcome back to the big A. We haven’t met before I think but I’m sure we will pretty soon either in the Benelux or at Max Barcelona!

    Have fun!
    Serge

  20. Andrew, send me your new email addres…. it’s not in the directory yet I think… would love to book you for October 11th for our Java User Group Event 😉

  21. Jamie Badman says:

    Good luck with the new job… and glad to see you back on the right side again 😉

    Jamie.

  22. Wahoo says:

    Thank you for sharing!

  23. Good luck back at Adobe, and look forward to catching up at one of the numerous events we’ll both be attending.

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