Tuesday night at MAX Europe will be the official party night… plans for the party have been very much under wraps (it was a classified mission) but I’ve spoken with M (aka Sabina, the MAX Europe organiser) and we think it’s now time to reveal some details.
Whether the party theme is in homage to a line from the recent film – and I quote “It’s amazing what you can do with Photoshop these days” – remains a mystery, but I can confirm that this year’s party has the working title of MAX “Royale”.
Yes, we’ll be going all sophisticated to bring you Casino-style entertainment and the chance for you to win big! (OK, so it’s not Monte Carlo, but you wouldn’t want money anyway, surely software is much better ;)).
You’ll be sure to want your Martini shaken, not stirred. I look forward to seeing you there.
Another secret just for you 😉 The discount code I posted previously ‘ECM297’ has been extended until October 1st. Use it to get entry to MAX for 500 euros (plus 16% tax).
Andrew Shorten's Blog 
So Trade Chips in for Software? Sound cool to me 😉
Consider this an official complaint at the speaking slot first thing Wednesday morning…last time this happened was in Vegas, and I was getting up BEFORE that speaking slot to try and tell someone he shouldn’t be joining Microsoft but that the door would be open to come back to Adobe…. 🙂