Lightmaker have recently completed an ambitious project for the National Health Service (NHS) Blood and Transplant service in the UK that I wanted to highlight here – entitled the “Wall of Life“, it aims to raise awareness of organ donation and sign-up thousands of new donors to the national register.
The site, which has been built using Flash, presents visitors with an image of a child whose life was saved by a heart transplant – zooming in on the image reveals however that it is constructed from up to 60,000 photos of people who have pledged their support for the campaign.
We’re used to seeing these ‘deep zoom’-style experiences now, but what’s impressive here is that the mosaic image and underlying image tiles are dynamically recreated every four hours so as to include people who have recently pledged their support – this produces a whopping 1.6Gb bitmap image, the data from which is then processed by a custom ColdFusion backend and served up by Zoomify Enterprise Server, rendering the final experience using Flash Player.
An impressive result that is worth checking out – you’ll see that there is still some way to go until the mosaic is full up, so if you’re prepared to support the campaign and live in the UK you could always help out and upload your photo to the site.
Update: There is also a Flash-based widget that you can share to help spread the word about this campaign – I’ve included it below:
[kml_flashembed publishmethod=”dynamic” fversion=”8.0.0″ movie=”http://widgets.clearspring.com/o/49b6a189307e5d35/4a77efea0e8c3592/49b8008736fe9b59/e1c15a5a” width=”300″ height=”270″ targetclass=”flashmovie” wmode=”transparent” allowscriptaccess=”always” allownetworking=”all”]